A weekly radio drama in Belize seems to be aiding conservation. Punta Fuego, which focuses on the story of a young fisherman, Richie, elevates the importance of ordinary Belizean fishers and of sustainable fishing practices.
It's a unique approach to spreading an important wildlife message and it appears to be working. A survey of a handful of towns and villages showed that roughly 34% of the population had tuned in to season 1. And that those who listened were more likely to possess correct knowledge regarding Belize's fisheries regulations, to recognize the benefits of marine protected areas, and to share their knowledge with other fishers.
It's no surprise then that the show, which is sponsored in part by WCS, will be back for season 2 starting in June.
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